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  • 商务英语会话教程[平装]
  • 共2个商家     13.50元~13.80
  • 作者:贝可钧(编者)
  • 出版社:清华大学出版社,北京交通大学出版社;第1版(2011年6月1日)
  • 出版时间:
  • 版次 :
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  • 包装:
  • ISBN:9787512105997

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    《商务英语会话教程》是21世纪高职高专规划教材?商务英语系列。

    目录

    Unit 1 Establishing Business Relationship
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 2 Commercial Exhibition
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 3 Introduction of Products and Company
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 4 Inquiry and Offer
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 5 Business Negotiation
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 6 Packing and Shipment
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 7 Insurance
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice ~
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 8 Payment Terms
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 9 Claims and Settlement
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments

    Unit 10 Business Reception
    Part I Warm-up
    Part II Sample Conversations
    Part III Functional Patterns and Expressions
    Part IV Field Practice
    Part V Discussion and Comments
    Part VI Words and Expressions
    Part VII Feedback and Comments
    Reference Keys

    文摘

    版权页:



    3. How to be a good salesperson
    To be a good salesperson involves a good knowledge of various key skills and clevermethods, which are normally teachable to anyone who has the strong desire and will power. To prepare for a successful business career in your future, you should learn a few basic skills, without which success will take a longer time or even will not be achieved at all.
    What skills are needed to be a successful salesperson? It's believed that techniques and methods of sales are teachable to anyone who has the desire to learn. However, there are a fewbasic skills which are indispensable in making a successful seller, for success will take a longertime or even will not be achieved at all without them. First of all, a good salesperson has to be an effective communicator, who has the ability to speak clearly and in a manner that is easy tounderstand. Sae is all about talking to people and getting them understand what you are trying tocommunicate. Secondly, he or she knows when to stop talking and listen and never cut someone off while they are talking, because in doing so they would fail to hear a key element in identifying what that person's needs might be. Thirdly, salespeople are naturally curious to find about what the real need or desire is in the buyer, they need to ask questions that will lead them to the answer. They naturally ask questions because they have a desire to help solve their problems, with which comes another skill —— the ability to solve problems. Great salespeople are always solvingproblems. It's important for them to have the ability to find out what the buyer's problem is and to offer suggestions, which can effectively solve the problem with respect to what products orservices you sell, and generally results with a successful sale. In addition to those motioned above, being well-mannered and courteous also plays an important part in sales promotion. You know, the best sales people are very well-mannered. You may not realize it, but good manners area way of showing respect for others. People are attracted to those who respect them and mutualrespect is fundamental in building lasting relationships with buyers. Besides, successful salesperson often displays another four qualities Like well-organized, positive self image, naturally persuasive and personality of integrity.