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  • 体验商务英语教师用书2[平装]
  • 共1个商家     16.80元~16.80
  • 作者:吴云娣(作者),《体验商务英语》改编组(编者)
  • 出版社:高等教育出版社;第1版(2005年6月1日)
  • 出版时间:
  • 版次 :
  • 印刷时间:
  • 包装:
  • ISBN:9787040163223

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    编辑推荐

    《体验商务英语教师用书2》提供课程内容介绍、详尽的教学步骤安排和教学建议、商务背景知识介绍及可复印的补充阅读和补充技能练习。

    作者简介

    作者:(英)马斯库尔

    目录

    Notes on units
    Unit 1 Careers
    Ara glance
    Business brief
    Lesson notes

    Unit 2 Selling online
    At a glance
    BuSiness brief
    Lesson notes

    Unit 3 Companies
    At a glance
    Business brief
    Lesson notes
    Revision
    Unit A

    Unit 4 Great ideas
    At a glance
    Business brief
    Lesson notes

    Unit 5 Stress
    At a glance
    Business brief
    Lesson notes

    Unit 6 Entertaining
    At a glance
    Business brief
    Lesson notes
    Revision
    unit B

    Unit 7 Marketing
    At a glance
    Business brief
    Lesson notes

    Unit 8 Planning
    At a glance
    Business brief
    Lesson notes

    Unit 9 Managing people
    At a glance
    Business brief
    Lesson notes
    Revision
    Unit C

    Unit 10 Conflict
    At a glance
    Business brief
    Lesson notes

    Unit 11 New business
    At a glance
    Business brief
    Lesson notes

    Unit 12 Products
    At a glance
    Business brief
    Lesson notes
    Revision
    Unit D
    Text bank
    Teacher's notes

    Unit 1 Careers
    The Careers ladder
    The midlife crisis

    Unit 2 Selling online
    To charge or not to charge?
    The secret of succes

    Unit 3 Companies
    Big business
    Small business

    Unit 4 Great ideas
    Innovative difficulties 1
    Innovative difficulties 2

    Unit 5 Stress
    Body and mind
    Downshifting

    Unit 6 Entertaining
    Changes in corporate hospitality
    Corporate sponsorship

    Unit 7 Marketing
    Beyond advertising
    Fun marketing

    Unit 8 Planning
    Time management
    Town planning

    Unit 9 Managing people
    The company song
    Coaching new employees

    Unit 10 Conflict
    The dangers of e-mail
    Solving conflict through mediation

    Unit 11 New business
    Launching new products
    Getting new business

    Unit 12 Products
    New products
    New products 2
    Text bank answer key
    Teacher's notes

    Unit I Careers
    Telephoning: making contact

    Unit 2 Selling online
    Negotiating: reaching agreement

    Unit 3 Companies
    Presenting your company

    Unit 4 Great ideas
    Successful meetings

    Unit 5 Stress
    Participating in discussions

    Unit 6 Entertaining
    Greetings and small talk

    Unit 7 Marketing
    Telephoning: exchanging information

    Unit 8 Planning
    Meetings: interrupting and clarifying

    Unit 9 Managing people
    Socialising and entertaining

    Unit 10 Conflict
    Negotiating: dealing with conflict

    Unit 11 New business
    Dealing with numbers

    Unit 12 Products
    Presenting a product
    Resource bank
    Audio scripts

    序言

    为了迎接入世挑战,满足高等院校和广大学习者提高商务英语技能的需求,高等教育出版社引进了培生教育出版集团出版的MarketLeader和PowerHouse系列教材,将这两套教材改编为《体验商务英语》系列教材。该系列教材由(《综合教程》、《同步练习》、《听说教程》、《教师用书》以及配套的录音带和录像资料组成。该系列教材为学习者提供了全新的学习方式,即在体验中学习商务英语,进而提高运用英语进行商务交际的能力。针对中国人学习商务英语的特点,改编组在原教材的基础上补充了有关商务知识的注释和有中英文注释的词汇表。《

    后记

    教材特点:将国际商务活动引入课堂,体验真实的商务世界,角色扮演和案例学习将体验式学习引向深入,教学设计严谨,为体验式学习打好基础,教学资源丰富,为体验式教学提供有力支持。

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